Homam Hosseini

Leading diverse teams of developers, creative artists, and internet marketing experts in all phases of product development from conceptualization to sale.

Experienced in mobile Value Added Services, micropayment, e-learning, and casual games. I create data-centric internet applications, run online campaigns, and develop and optimize for KPIs.

I have hands-on experience in data-driven decision making, predictive modeling, data analysis and visualization, big data, and functional programming.

Director of Innovation at Sam Media

Amsterdam Dec. 2016 - Jan. 2020

Chief Commercial Officer at Sam Media

Amsterdam Jan. 2020 - Present

I led and restructured many functions in Sam Media, realized new opportunities, and expanded our profit margin from existing and new markets.

Responsible for Technology, Data Science, Business Intelligence, and Marketing (including Creative, Direct Media Buying, Affiliate Partnership, and Marketing Agency) departments.
Increased gross margin from 20% to 65% in six months while maintaining a continuous 4% monthly revenue growth by implementing an ROI optimization method. This is currently the company's best performance and the longest growth streak in recent years.
Reorganized the company by introducing Business Development and Data Science roles, and automated and eliminated redundant operational positions.
Oversaw the creation of a diverse and innovative product portfolio including standard, premium, and over-the-top products, focusing on differentiation and product usage. Key products include: Mobio360, MobioTV, Striker, Beyond VR, XR Academy, and SingSpace.
Developed an internal multi-dimensional data analysis tool (named Sigma) utilized continuously by team members to study and optimize campaigns in real-time.

Data Engineer at Suitsupply

Amsterdam May 2016 - Nov. 2016

I created models for predicting customer retention patterns to improve the rate and experience of omnichannel customers.

Classified stores and customer segments by value generated over time, which increased engagement rates for personalized and precisely timed newsletters.
Developed a program for synchronizing live feeds on in-store screens worldwide.

Director of Products at Mobitrans, nowadays First Screen

Dubai Apr. 2010 - May 2016

I led a talented team of developers, designers, and content editors. I was responsible for extending the company's portfolio by creating and marketing new products and services, and driving sales by inventing new advertising methods and optimizing sales funnels.

Created various products including the online HTML5 games portal: VIPgames, a language learning app supporting 8 languages: Babelbay, a brain training app: Brain2train, and an online learning app: Mobile Academy. My team designed, sourced the material, and coded these products in-house.
Developed new sales channels and enhanced our micropayment offerings by improving the user experience and performance of customer acquisition funnels. Flow optimizations alone resulted in hundreds of new sales daily from non-converting traffic and a 15% overall increase in sales.
Designed models for predicting user behavior, detecting malicious traffic, and optimizing campaigns to maximize profitability.
Directed the development of a Real-time bidding tag server displaying targeted ads to hundreds of thousands of visitors hourly. Our innovative interstitial ads boosted sales numbers across many markets.

Director of Product Development at RENA

Dubai May 2007 - Apr. 2010

As a founder, I was responsible for product development. I developed RENA's award-winning product: Hyzonia: a tool for creating on-demand, customizable Massively Multiplayer Games with built-in product placement advertising features. I also assisted in drafting the business plan and delivered sales and investment pitches.

Developed a real-time cross-browser interface for live user interaction and programmed software for simulating the economy of virtual worlds.
Contributed to the development of UI, UX, and VFX of the games in JavaScript and Flash.

Associate Editor at Nojum Magazine

Tehran 2001 - 2008

I had a monthly column and authored as well as translated articles since high school. I organized webcasts of astronomical events with tens of thousands of live online viewers, programmed GIS data visualizations for projecting asteroid occultation graze maps, and developed an online planetarium sky map using cross-browser vector graphics back in 2003.

Education

B.Sc. in Physics from Azad University of Tehran 2007

Conducted research on Random Walk and Monte Carlo Simulation in Mathematica and C# with applications in robotics and the study of Brownian motion.
Developed a precise Persian Calendar implementation suitable for historical date conversions.
Honored with Azad University Young Researcher Award in 2006.
Delivered a series of weekly lectures on astrophysics and presented at astronomy seminars at my university.

Contact

https://www.linkedin.com/in/homam-hosseini/